Planetworkz Shifts Focus To Second-rung Cities In AP

Hyderabad: | Updated: Sep 23 2003, 05:30am hrs
In order to cash in on the burgeoning demand from existing customers, coupled with new entrants into Hyderabad, Planetworkz, an IT-enabled services (ITES) training arm of NIIT Ltd, is targeting students in second-rung cities/districts in Andhra Pradesh.

With demand outpacing supply in the ratio of 1:3 and projected to grow rapidly in the near future, the company felt it was prudent to woo students in second cities where a number of graduates are looking out for potential job opportunities.

Anticipating a further rise in demand for manpower in the near future, Planetworkz has decided to move quickly to second cities and districts. We see the minimum total manpower requirement anywhere between 2,000 and 2,500 a month, including that from major companies, medium/ small companies and new entrants in Hyderabad as against the supply of 500 to 600 students a month, Planetworkz regional head, Ratnamala Rao, said.

The company recently set up centres in Nizamabad, Visakhapatnam, Vijayawada, Guntur, Tirupati, Rajamundry, Cuddappah and Amalapuram. We will be soon moving to other potential cities, she said.

So far, Planetworkz has trained over 500 students in Hyderabad. We hope to train as many as 3,000 students in the current fiscal as the demand for quality manpower from existing rapidly growing, Ms Rao said.

Owing to difficulties in training students from second cities and districts on account of an attachment to their mother tongue and poor knowledge in spoken English, Planetworkz will conduct group discussions, language training, building confidence level and correcting grammatical errors apart from training in the basic course.

Planetworkz also offers further screening tests and interviews that place candidates in client-stipulated performance bands to enable them to be placed in their firm or to directly undergo the final screening, Ms Rao added.

As per the National Association of Software and Service Companies (Nasscom) projection on 1.1 million domestic ITES jobs by 2008 with a market potential of Rs 81,000 crore, Planetworkz sees its tie-up with the state government providing an immense potential for the company to play a huge role in meeting the manpower demand, Ms Rao said.