Pinnacle To Peddle Digital Video Solutions In India

Hyderabad: | Updated: Jul 30 2002, 05:30am hrs
The US-based $300-million digital video and audio editing system major Pinnacle Systems is holding talks with major PC vendors, channel broadcasters and videographers to provide integrated digital video solutions in India.

The Nasdaq-listed company is currently holding talks with a leading PC vendor, a Hyderabad-based satellite channel broadcaster and other channel broadcasters in Mumbai, Delhi and in South India for a possible tie-up to sell its latest offerings in the areas of professional PC-based video editing, graphics, special effects and 3D effects on a real-time basis, Pinnacle Systems India operations head (marketing and sales) Krishan Sanghi told eFE.

Mr Sanghi, who was in Hyderabad recently, held talks with senior officials of the Telugu satellite channel ETV at Ramoji Film City to sell Pinnacle Pro-One, a professional video editing/authorising system to excel in both art and business.

“We also showed another product to the ETV officials called Pinnacle Edition DV 500, a product designed for editors, to be used for high-end exhaustive film editing and news,” Mr Sanghi said. These products are more suitable for series and documentaries.

The company is also holding negotiations with leading PC vendors such as HP, Compaq, Sony and LG to sell another product PCTV Plus, which transforms a PC into a TV and a digital video recorder to enable recording of favourite TV shows, and instant action replay. “We expect to finalise a deal to sell 4,000 PCTV Plus units to a leading PC vendor in next one month on trial basis,” said Mr Sanghi.

The company has roped in Hyderabad-based Aditya Infotech Limited to sell its products in India. “Aditya will provide training to individuals and videographers apart from technical support and service across the country,” Mr Sanghi said.