P&G To Make India Node For Technical Expertise

Mumbai, September 23: | Updated: Sep 24 2003, 05:30am hrs
The Procter & Gamble Company (P&G), USA has decided to make India the major node for technical and scientific expertise, to accelerate its capability and cater to the needs of the consumers better.

A 13-member delegation is currently in India to explore external collaborations which will help P&G enhance its existing global R&D strength and deliver breakthrough innovations and superior products, in a cost-effective way. The company is believed to have met Dr Reddys and Ranbaxy representatives so far.

Addressing the media, P&G vice-president (R&D) Larry Huston said that the company has decided to outsource 50 per cent of its ideas and products as compared to 20 per cent in the past. Currently, P&G is sourcing over Rs 375 crore of products and services such as raw and packaging material, R&D, engineering and information technology from India. While knowledge would be sourced from India, P&G is looking at China for low-cost of production. Mr Huston added that some of the science and technology areas where P&G was exploring alliances are product formulation, speciality polymers, bleaching and cleaning, enzymes, oral care and diseases, packaging, low-cost manufacturing process design, feminine hygiene and protection, absorbent and capillary fiber structure, flavours and frangrances, process modelling and clinical services.

Mr Huston added: Tapping into global innovation resources will directly impact the mission of P&G, to improve the lives of worlds consumers with superior quality products at greater value. We, therefore, want to engage the worlds most brilliant and innovative minds in meeting consumers needs. Apart from this, the company was also exloring cooked ready-to-go technologies and products since Mr Huston believes that no company can keep up with science.