The expected increase in marketshare will be primarily driven by its open-market handsets (OMHs) which support services of all the CDMA operatorsTata Indicom, Reliance, MTS and Virgin. While Reliance and Tata Indicom have already launched OMH technology-based SIM cards, MTS and Virgin will be launching the same in January. This will augur well for Samsungs CDMA growth, said Hendrick Lee, vice-president, mobile division, Samsung India.
Unlike in the past, the OMH-based SIM card technology provies customers with flexibility to choose an operator of his/her choice. The open-market handset supports voice and data and gives data speed upto 2.4 Mbps for hi-speed Internet surfing and downloads on phone, said Lee.
Taking the advantage of this OMH SIM card technology, Samsung on Tuesday launched its first ever touch screen-based CDMA phone under its Corby brand, Corby Speed. With its one-touch access to eight networking sites, Corby Speed provides the youth with brilliant messaging and connectivity capabilities.
The phone brings alive a complete multimedia experience for users with its 2 mega pixel camera, large screen display, music player, FM with recording and comes with 80 MB memoray expandable up to 8 GB with a micro SD, Lee said.