ITFinity Sees Revenues In Multimedia Messaging

Mumbai: | Updated: May 31 2002, 05:30am hrs
Mumbai-based wireless company ITFinity Solutions is currently focussing on the domestic and international mobile carrier market for multimedia messaging (MMS) and expects this market to open up in the coming months.

ITFinity will launch its MMS services with cellular operators in India over the next few months. While ITFinity co-founder Krishna Jha was unwilling to disclose the names of the operators, he said, MMS and General Packet Radio Service (GPRS) are expected to be significant markets for us in India.

The company has decided to reinforce its focus on the Indian market over the next year while it tries to establish a foothold in the US and European telecom and enterprise markets. We do have quite a few products in the pipeline for the local market, Mr Jha said.

The company is also looking to wrap up around three deals in the European market, he added.

Both the Europe and US markets are generally characterised by huge deals which are of a large value, he said. ITFinity has offices in Europe and USA in addition to its Mumbai headquarters.

ITFinity is optimistic about the European market. We have been investing time and money in this market and there has been a good response, he said. The company is looking at MMS as a significant revenue source in Europe.

ITFinity has been angel-funded by McKinseys managing director Rajat Gupta, Unimobile founder Rajesh Reddy and Wind River Systems vice-chairman Naren Gupta. It provides solutions to enterprises and wireless operators where the offerings include SMS and MMS among others. The company focuses on providing value added services (VAS) products to various operators. ITFinity has been co-founded by former CitiBank employees Hemant Sharma and Krishna Jha. Last year, it launched its network management systems ManageNE.