Dragon Poised To Make Official Entry Into India

Mumbai, March 25 | Updated: Mar 26 2004, 05:30am hrs
For the past few years, there have been fears of cheap Chinese goods flooding the Indian market. In fact, from battery cells to kitchenware, one often comes across Chinese goods on Indian streets that have entered the country through the grey market. But now the dragon is all set to make an official entry.

The China Council for the Promotion of International Trade (CCPIT) is signing an MoU with Indian Merchants Chamber (IMC) for trade promotion between the two countries through the official route. At the ongoing first China Guangdong Products exhibition at the World Trade Centre, Mumbai, Worldex director Arti Bhagat (one of the managers of the exhibition) said that CCPIT will work towards organising more such exhibitions, including those of Indian goods in China.

The exhibition was a collage of a range of goods manufactured in the Guangdong province of China. According to Ms Bhagat, Guangdong is the most industrially advanced and export-oriented province of China. Thus, one can say, that it is the Chinese counterpart of Maharashtra and Gujarat.

With 115 booths and 200 business delegates, the organisers expect about 15,000 visitors during the four days up to March 28 (10,000 in just the first two days). Ms Bhagat added that after the historic visit of Prime Minister Atal Bihari Vajpayee to China, trade relations have got a clear thumbs up. The participating companies represented sectors like two-wheelers, electronics, electricals, interior decoration, textiles & handicrafts, jewellery, fire-fighting equipment and sports equipment. Most of them are exhibiting in India for the first time.

Diafro Jewellery, a company offering diamond jewellery with 18-carat gold, experienced unprecedented visitor response on the first day itself. The company is looking to provide customised jewellery for the varied tastes of Indians, through wholesellers. The jewellery has been priced between US$ 99-499 (Rs 4,455-22,455).

TCL Mobile Communications had cell phones on display for the youth as well as the business executives ranging from $70-250 (Rs 3,150-11,250). The company plans to launch the products in the Indian market during this year.