Fly with us & get more, global airlines mantra for Indians

Written by Shaheen Mansuri | Mumbai, Mar 29 | Updated: Mar 30 2008, 06:05am hrs
With Indians beginning to spend more on international leisure travel like their counterparts in the developed countries, international airlines are crafting innovative methods to tap the lucrative Indian travel market. They are, in fact, designing special travel packages for Indian holidaymakers for the ensuing summer vacation.

An increasing number of Indians travelling to foreign destinations during the holiday season can change the economics of any destination, says aviation expert Kiran Yadav. Over seven million travellers took up outbound travel last year, which included a substantial number of leisure travellers.

Along with the rise in the incomes of the Indian working class, travellers have the hunger to explore newer destinations abroad. Airlines try to cash in on this, he added. Airlines such as Hong Kong-based Cathay Pacific have come up with interesting offers. If one buys three tickets on Cathay Pacific or Dragonair (the low-cost ariline from Cathay), the fourth ticket is free. The offer is valid till June 27. Travellers can also visit Hong Kongs Disneyland for free. The scheme also entitled the purchaser a two-day stay by paying for just a day.

Egypt Tourism along with Egypt Air has also introduced attractive discounts schemes for holidaymakers this season. Round-trip tickets and seven days stay are priced at Rs 50,000-55,000, including the cost of visa, five star accommodation, breakfast, sightseeing, and a one-night cruise.

Singapore Airlines, which shall introduce daylight services from March 30, have announced special fares from New Delhi on the economy class. For instance, the Delhi-Singapore fare would be Rs 17, 568 (being offered at a 57% discount).

Travel agents like Subhash Motwani, director, Compact Travels, says, Generally, there is a lot of competition amongst the airlines to woo passengers to visit a particular country.