DaimlerChrysler Finds New Foe In Maneka Gandhi

New Delhi, Sept 25: | Updated: Sep 26 2003, 05:30am hrs
The fact that DaimlerChryslers top of the line car models come with leather interiors has seriously ticked off Menaka Gandhi. She has told Hans-Michael Huber, managing director, DaimlerChrysler, that she is planning a campaign against the companys brand in India.

In her letter to Mr Huber, she has indicated that the campaign would involve religious leaders, politicians and heads of business associations. However, Ms Gandhi has said the letter is to give the company a chance to offer non-leather interiors.

A release from the People for Ethical Treat-ment of Animals (Peta) said that a slew of other organisations including the Indian Fede-ration of Ahimsa Organi-sations and the UK-based Young Indian Vegetarians have also fired off letters to DaimlerChrysler, supposedly on behalf of Indian vegetarians.

DaimlerChrysler India director (corporate affair and finance) Suhas Kadlaskar told FE, The company offers both leather and fabric interiors. Off late customers have been asking for more leather interiors.

The company does give the customer the choice and does not charge them extra and it depends on the material that is chosen. There are a few choices available here but if a customer wants something specific and is willing to wait we can meet the requirement.