She quickly moves on to the mature in outlook lady the woman with a busy professional life, a hectic social routine, and with a mind of her own. Says Ms Ghosh, I looked at my friends and the lives they lead. And I realised that we all wanted clothing which was fashionable and expressed our individuality, but we didnt have too much time to spare on dressing up.
Interestingly, the designer who is herself a part of the club scene in Kolkata has also targeted mature but avid club-hoppers! Ask her why clubbing, and she replies that clubbing is now a way of life over the weekend. Moreover, there are many women who want neither the typical isalwar kurtar nor something which can be typecast, like a pure western [outfit] for their night outs.
Her clothes do reflect individuality, apart from providing the wearer choices essentially through a mix and match of fabrics, weaves and textures so as dress to suit her mood. For instance, theres the drawstring trouser with kantha stitch on Assam fabric. In your sexy avatar, you could team up a backless choli (embroidered or textured) with either a pair of your old blue denims, or the formal sari. For the cute and naughty look, the Tee with a wicked slogan works well, as does the sarong skirt for the casual yet trendy look. And the classic dresser can turn to the linen shirts and trousers or kurtas with brocade-lined pockets peeking through side-slits.
Fabrics such as khadi, cottons, linen, georgette and crepe find favour, and some creations are accentuated with embroidery. Black dominates the range but eye-catching yellow, lime, orange, and blood red do make an appearance in a few garments. Curiously, her current collection works well for the mature but in-great-shape woman, but not for the woman with less than a sleek profile. But the designer has separately catered to this segment through her Big Line, where she goes for straight cuts, darker colours and thinner fabrics such as crepe and georgette, with careful emphasis on styling. For example, the tops will have 3/4 sleeves to hide the bulging upper arms, and go with flattering v-necks.
This collection will retail in the Rs 800-4,000 bracket, at exclusive upmarket fashion stores across New Delhi, Mumbai, Hyderabad, Bangalore, Chennai Kolkata, and Ahmedabad.