Campus Roundup

Written by fe Bureau | Updated: Dec 1 2009, 04:11am hrs
SOIL adds marketing leadership programme to its programme portfolio starting 2010-11

School of Inspired Leadership (SOIL), a b-school led by a consortium of 30 leading companies across sectors including Johnson & Johnson, Asian Paints, Larsen & Toubro, Max New York Life which are responsible for areas such as curriculum design and mentorship of students, has added a full-time one-year programme in marketing leadership. It is scheduled to start from July 2010 in addition to its one-year business leadership and hr leadership programmes. Programme costs range from Rs 7-10 lakh. Approximately, 60 students will be inducted per programme on an admission criteria based on the holistic and psychometric Caliper test that gives insight into the applicants creative intelligence and execution quotient. There are 180 students who are a mix of fresh graduates with up to three years experience. While the business leadership programme focuses on transforming competitive professionals to inspired leaders, the marketing leadership programme will focus on marketing and branding excellence.

IMI opens campus in Bhubhaneshwar

International Management Institute (IMI), which was established in 1981 in Delhi, will open, subject to getting AICTE approval, its Bhubaneshwar campus. The campus will commence its first two-year postgraduate diploma in management programme in July 2010, inducting 60 students. The new campus, spread across 16 acres, is adjacent to IIIT Bhubaneshwar. Expansion within the institute would include centres for research in areas such as public policy and executive education focusing on entrepreurship development. The institute has ten full-time faculty in place for Bhubaneshwar and fees for the two-year programme including boarding and tuition are Rs 10 lakh.

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