BMW Eyes 80% Jump In Sales

Bangalore, Sept 28 | Updated: Sep 29 2004, 05:30am hrs
German car major BMW is looking at 80% growth in its sales for the fiscal 2004. "Till August of 2004, we have sold 85 units in India, we are forecasting that a total of 150 units would be sold in this year," said Guenther Seemann, managing director, BMW Group Middle East.

Mr Seemann, who was in Bangalore to inaugurate the first BMW showroom in Southern India, said that the company is looking at establishing such showrooms in all the metro cities in the next four-five years.

On manufacturing plans in India, Mr Seemann said, "We are studying the Indian market. We are examining when and how we should enter India. As of now we havent decided anything," he said. "Being a premium segment car, we want to look at the demand in this region," he said.

Talking about BMW groups current global retail figures, Mr Seemann said that August had been good with customer deliveries in the automobile segment. "Year to date, we have seen an increase in deliveries by 8%, reaching almost 7,70,000 units. In 2003, a record 1.1 million BMW, MINI, and Rolls-Royce cars were delivered to customers."

"We look forward to setting a new record in 2008 with the sale of 1.4 million cars under the companys unwavering pursuit of a clear cut premium brand strategy." he said.

Navnit Kachalia, CMD Navnit Motors, said that the new showroom would sell BMW 7 series, the new 6 series, 5 series and the new look BMW X5. "We are investing $2 million in this showroom and after sales service center," he said.