Nielsen India

Sebi to conduct nation-wide investor survey, ropes in Nielsen

Sebi Investor Survey 2015 follows three other surveys Sebi had commissioned earlier on how households save and invest. The last such survey, by NCAER, was released in January 2012.

Sebi to conduct nation-wide investor survey, ropes in Nielsen

Mind Games

Nielsen flags off neuroscience lab in India; plans to measure brainwaves to guage consumer response

The next ad frontier: Brain scans, eye sensors from Nielsen

Nielsen has announced launch of its first neuroscience lab in India to gauge consumer attention and brand engagement by measuring brainwaves.

The next ad frontier: Brain scans, eye sensors from Nielsen
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