Scrollin Media bags digital mandate for Frugivore The mandate includes formulating and executing social, cross-medium communication, performance marketing, and influencer marketing strategies May 22, 2023 10:40 IST
Is AI the future of the creator economy AI tools can automate various aspects of content creation, allowing creators to focus on the creative side of their work May 7, 2023 09:57 IST
L’Oréal Paris onboards Tonic Worldwide as its digital partner Tonic Worldwide has come on board as the digital partner for the brand with a mission of growing the business… May 5, 2023 13:47 IST
Team Pumpkin launches content and communication arm, HypeSquad The business entity will offer solutions across verticals, including media relations, content distribution, influencer outreach, and crisis management Updated: May 2, 2023 18:28 IST
Qoruz introduces influencer marketing program Qoruz Perks With this addition to its services, the company will be able to collaborate with influencers beyond paid or sponsored promotions April 19, 2023 16:45 IST
Digital shopping experiences to be in focus in 2023 As the worldwide ecommerce transactions are expected to rise to 70% from 60%, niche marketplaces are emerging in areas including… April 15, 2023 12:26 IST
Brandwagon Ad talk with Amitt Sharma, Z1 Tech Brands can easily reach millions of potential customers through digital and internet advertising, including CTV, while keeping costs low,Sharma says April 15, 2023 11:03 IST
Sociowash bags creative and digital mandate for fitness chain Anytime Fitness India The agency will aid Anytime Fitness in growing its social media, ORM, and overall digital and creative strategy, as part… April 6, 2023 13:08 IST
Digitise or dissipate Digital-first brands derive over 75% of their sales online April 3, 2023 10:20 IST
ShortsTV is now available on Tata Play Binge As per the company, short format content from around the world will be now available on Tata Play Binge through… March 4, 2023 17:05 IST
HiveMinds wins mandates for HomeLane and Zydus Lifesciences The agency will be spearheading customer acquisition for HomeLane and ecommerce growth for Zydus Lifesciences. February 27, 2023 17:38 IST
Fruitbowl Digital onboarded as branding partner for DNY Hospitality The branding agency will extend its branding and design services to a host of hospitality and F&B ventures like cafes,… February 27, 2023 13:40 IST
Ambience Group onboards iCubesWire as its animation and video production agency The agency will help the real estate developers group in reaching to its target audience through video and animation solutions. February 27, 2023 12:12 IST
How rich media creativity can be a game changer for better brand engagement Rich media ads are versatile in nature and enable brands to advertise flexibly on a larger scale without limiting the… Updated: February 25, 2023 11:45 IST
Meta Verified: Game change Service will reshape brand-influencer collaborations February 24, 2023 09:02 IST
Manforce Condoms launches new digital campaign ‘LoveUpWithManforce’ for Valentine’s Day The brand also conducted contests and activities in collaboration with RJ Rahul Makin, RJ Rochie Rana and creators including Satish… February 13, 2023 13:50 IST
Weaddo launches new digital and social media marketing campaign #EntertheMetaverse As per the firm, the campaign has helped EY achieve 5,000 registrations within a span of 6-7 weeks. February 13, 2023 12:58 IST
L&K Saatchi & Saatchi bags creative and media mandate for Grupo Bimbo L&K Saatchi & Saatchi will be responsible to scale up the brands vision in India. February 13, 2023 10:30 IST
QYOU Media integrates with Chtrbox for global expansion of influencer marketing operations According to the company, Chtrbox’s India teams under the leadership of Karan Pherwani, Mrunali Dedhia, and Darshil Shah, will work… February 9, 2023 10:03 IST
Team Pumpkin bags digital marketing mandate for Casio Electronic Musical Instruments Team Pumpkin said that its Delhi office will be responsible for servicing the account. February 8, 2023 10:57 IST
How DRIM plans to navigate influencer marketing with the upcoming recession Celebrity influencers or influencers with a large audience will become very expensive for brands that will shift to performance marketing February 6, 2023 09:30 IST
Kotak 811 launches new digital campaign featuring Tanmay Bhat and Samay Raina The new campaign from Kotak 811 will be seen across digital channels and OTT platforms. January 30, 2023 16:28 IST
