Google antitrust lawsuit over ad tech sent back to Texas court A group of state attorneys general led by Texas sued Google in 2020, alleging the company illegally monopolized the advertising… June 6, 2023 09:15 IST
How ad tech will continue to innovate the gaming industry By utilising advanced technology and innovation, companies can take their marketing strategy to the next level June 4, 2023 18:12 IST
Integral Ad Science earns MRC accreditation for CTV viewable impressions The accreditation includes measurement of video-tracked ads, impressions, and related viewability metrics May 19, 2023 13:39 IST
Premium MiQ’s Siddharth Dabhade, on India’s potential to become the second largest market for the company CTVs are in over 20 million households in India which is projected to grow four times to 80 million in… May 19, 2023 08:16 IST
Blogger’s Park: For a stronger connection How adtech firms can capitalise on IPL telecast on CTV May 10, 2023 10:17 IST
Ad tech platform IAS enhances partnership with YouTube to provide brand safety to advertisers IAS YouTube Brand Safety and Suitability Measurement offering will provide machine learning-powered details about video content, scoring classification, along with… May 3, 2023 10:23 IST
VDO.AI launches new entertainment experiential division, VDO.AI Entertainment The division provides a platform to engage and connect with consumers through immersive placements and integrated creative solutions. April 19, 2023 12:45 IST
Kapture CX appoints Rahul Menon as head of Customer Support Kapture aims to strengthen and scale their b2b customer support operations as a part of their growth plans Updated: April 24, 2023 17:42 IST
InMobi appoints Susannah Llewellyn as vice president of Agency Partnerships for Asia Pacific Llewellyn will be responsible for driving InMobi’s strategic growth with key media agency partners and holding companies in the region April 18, 2023 15:28 IST
GroupM India announces transition of leadership at Dialogue Factory Dalveer Singh steps down; Ajay Mehta takes over as head of Experiential Marketing April 17, 2023 15:37 IST
AdTech firm Integral Ad Science claims to create a brand safe environment; closes 2022 with gross profit of $332.6 million It aims to clock a total revenue ranging between $453-$463 million, while adjusted EBITDA of anywhere between $141- $149 million. March 28, 2023 09:50 IST
AdTech platform Integral Ad Science partners with Netflix for its Ad verification program The partnerships aims to provide advertisers with essential verification metrics for the new ad-supported plan March 21, 2023 18:53 IST
Google faces EU antitrust charges over its adtech business – Sources Google’s ad business, which generated over $100 billion in sales last year, is Alphabet’s biggest moneymaker October 14, 2022 18:49 IST
Google faces $25.4 billion damages claims in UK, Dutch courts over adtech practices Google’s adtech has recently drawn scrutiny from antitrust regulators following complaints from publishers. September 13, 2022 16:15 IST
Unity to buy IronSource in $4.4 billion deal for ad tech The Iron Source acquisition, Unity’s largest deal yet, adds to the San Francisco-based company’s recent buying spree Updated: July 15, 2022 10:37 IST
Air India flight AI173 departs for destination San Francisco after making emergency landing in Russia: Official
Realty stocks fall after RBI MPC keeps repo rate unchanged; Nifty Realty tumbles, DLF, Macrotech sink
7 Photos New York City’s ‘apocalyptic haze’ sends alarm bell ringing! See orange-hued pics 19 hours agoJune 7, 2023
10 Photos Apple WWDC 2023: People gather to have a look at Gen-Z products! Vision Pro AR headset steals the show – See Photos 2 days agoJune 6, 2023
9 Photos Balasore triple train crash: Indian Railways resumes passenger train services – See Photos 3 days agoJune 5, 2023
