The Shanghai Disney Resort, which officially opened last Thursday, is expected to surpass the Palace Museum in Beijing as the top spot for visitors in China.
According to a report by online travel agency Ctrip, the resort is expected to receive at least 15 million visitors a year, more than 40,000 a day, China Daily reported.
Last year, the Palace Museum saw a total of 15 million tourists.
With each visitor expected to spend an average of 2,219 yuan ($340) on a trip to Shanghai Disney, revenue would reach 33 billion yuan a year, the report said.
It also found that tourists from Shanghai are likely to make up 40 per cent of visitors.
Chi Huiguang, a Beijing resident who went to the Disney Resort on a high-speed train, said she has been to Disneyland in Los Angeles and the one in Shanghai was equally good — especially the smiling staff — despite the long lines and high prices for tickets and food.
Ctrip said about four out of 10 current visitors are couples and 30 per cent are parents accompanying their kids. But as the summer vacation arrives, more parents are expected to visit the resort with their children, the agency said.
It also forecast that a peak in visitors would appear during the 10 days after the official opening of the resort and in early July. So trying to avoid the peak would be better, the agency suggested.
The resort is expected to receive at least 7.3 million visitors within the year, according to the agency.