'Employee engagement high among Indians'

PTI Posted online: Wednesday, May 14, 2014 at 0000 hrs
New Delhi : About half the Indian workers in a survey have said that they feel fully committed or engaged with their current employer.

A total of 41 per cent of the respondents in the country said they were "totally committed" to their current employer, according to the latest results from Kelly Global Workforce Index titled 'Engaging Active and Passive Job Seekers (KGWI).

Across APAC (Asia-Pacific), the most engaged employees are in India and Indonesia, with the lowest being in Thailand and Singapore, it said.

Across India, 52 per cent of the employees said they feel valued at work, a level that has remained steady over the past three years.

"One of the major challenges for employers is to rebuild confidence and trust among employees who have been impacted by economic slowdown and job uncertainty. Employee engagement continues to be one of the prime tools to keep employees engaged which helps in retaining talent as well.

"Companies with engaged and committed employees are frequently rewarded with better worker performance, higher productivity, less absenteeism, lower turnover, and higher customer satisfaction," said Kamal Karanth, Managing Director, Kelly Services India.

The survey took responses from around 2,30,000 people across 31 countries with more than 4,000 mid and senior level respondents from India.

A lot of employee tend to switch jobs very early during their tenure in a company. 64 per cent employees in India intend to look for a job with another organisation within one year, the survey noted.

"This is due to the penetration of social media in the day to day lives of workers which also results in frequent job search on online communities," it said.

The survey said that social media has become a key way that employees find work and exchange information about jobs, with approximately 62 per cent using it for important career and employment decisions in the country.

"Social media offers an unprecedented opportunity for employees to engage in discussion about preferred places to work. The report clearly suggested that findings highlight the increasing role that social media is playing in the workplace, with a constant mixing of work-related and social exchanges.

"From an employer's perspective, it means they need to be mindful about the impact of social media activism on their brand and reputation," Karanth said.

The survey also highlighted that among the many reasons for an organisation to be an attractive employer in India include - salary, financial incentives, compensation and benefits at 26 per cent, followed by work life balance at 74 per cent.

Kelly Services is a workforce solutions provider.