This plan safeguards the customers' capital against market downturns through the capital guarantee feature, while providing customers the flexibility to choose their equity exposure according to their risk appetite, ICICI Prudential Life said in a release.
"Easy Retirement is compliant with the new regulations prescribed by IRDA, which make life insurance products a compelling proposition for customers. This product allows customers to build their retirement corpus in a cost effective and convenient manner," ICICI Prudential Life Executive Director Puneet Nanda said.
A switch facility is available to customers to modify the asset allocation for maximising returns.
Easy Retirement plan is available on the online platform, which offers customers the convenience of evaluating the product and making an informed buying decision.
ICICI Prudential Life Insurance is a joint venture between ICICI Bank and Prudential plc, a leading international financial services group headquartered in the United Kingdom.