Battling top level exits, multiple controversies regarding its organisational culture, and an intervention from its board to remove former CEO Travis Kalanick, Uber has finally roped in Dara Khosrowshahi after a two month long search
Google is issuing refunds to advertisers whose ads recorded fake traffic on its sites.
Amazon cut whole Foods Market prices by almost 43% after the $13.7 billion takeover — Amazon’s biggest acquisition to date.
Here is what people said on Mumbai rains.
The current leader in the luxury cars category, Mercedes-Benz India is focussing more and more on the young customer.
Steffen Knapp, Director, Volkswagen Passenger Cars India, Volkswagen Group Sales India.
As Audi celebrates its 10 year anniversary in India, it has increasingly been turning its attention towards non-metros.
Still in their infancy in the growing QSR segment, doughnut chains in India are looking to offer an expansive product range to operate feasibly
Art trumps the message, said no one. But message does make more impact when crafted well. If an idea is the soul of a communication, then design is the body that one interacts with.
As the 390-million strong cohort moves away from traditional ownership concepts, luxury brands in India must aim to go beyond celebrity-led ads and embrace authentic marketing
I love the fact that I work with a multinational team spread across England, France, Italy, Syria, India, Lebanon and Africa.
Gambling addiction charity GambleAware has warned that children below 12 years of age are being exposed to huge volumes of gambling ads in the post 9pm slot on TV
Empires of the Indus by Alice Albinia and All the Light We Cannot See by Anthony Doerr (I always read two books in parallel; I pick one depending on the mood at the time).
Bajaj’s TVC for Dominar 400 looks to do two things: one, to present itself as an alternative to Royal Enfield, and second, go further and pitch it as a bike that can outdo a Bullet
Earlier, around 70-80% of the traffic came from desktop while the remaining came from mobile. Within the last three-four years, it changed to 75%, and today, we are at about 90-95% from mobile
Reliance Industries expects that the $1.6-billion investment in setting up ethane import infrastructure to secure feedstock supplies for its Dahej, Nagothane and Hazira cracker plants would add up to $400 million in operating profits annually, a senior company official said.
James Murdoch’s commitment to change and ability to take risks is what inspires me, says Tarun Katial.
From a time where there was a laundry list of e-tailers in the online grocery space, we are down to relatively fewer but in-it-for-the-long-run players. How the e-grocery segment shapes up — to grow and consolidate — will redefine how India shops for groceries.
Food retailing took a huge leap in India when organised retail started with the setting up of medium to large format stores, including hypermarkets, supermarkets and convenience stores.
The cola giant sees digital as one of the most powerful mediums to deliver stories about its brands, and has launched a digital magazine as a window into the company’s world.
Artificial intelligence can play a large role in bridging the gap between measurement and attribution.
For Sony Pictures Networks India (SPN), the sports bouquet is shaping up as one of the largest in the country.
The TVC shows how those riding in an Uber are made to feel comfortable with its drivers looking to take care of them in every situation.
I love the agility in my job as there is always something new in the tech world that keeps me on my toes. As a travel company, we travel everywhere so that our guests can travel anywhere.
Fox Sports has released its Every Game is Everything promo to highlight its association with Big Ten Football Championship Games (college football).
Die-hard fan got a new meaning recently, when Game of Thrones viewers binge-watched its six seasons while on the run.
It is no news that video has been raking in audiences, and thus moolah, for Facebook.