Ferragamo: Signature Fiamma bag

Fri May 09 2014, 17:51 hrs
Ferragamo launched its own entry into the category with the Fiamma, named for founder Salvatore Ferragamo's late daughter, who was the force behind Ferragamo's first handbag collection in the 1970s. In picture: Actress Mariel Hemingway, left, and Model Langley Fox Hemingway holding a Fiamma hand bag. (AP Photo)
Ferragamo launched its own entry into the category with the Fiamma, named for founder Salvatore Ferragamo's late daughter, who was the force behind Ferragamo's first handbag collection in the 1970s. In picture: Actress Mariel Hemingway, left, and Model Langley Fox Hemingway holding a Fiamma hand bag. (AP Photo)
Actress Mariel Hemingway, right, and Model Langley Fox Hemingway posing with a Fiamma hand bag in the picture. Perhaps the ‘’It’’ bag’s star just burned too bright. Those must-have handbag wonders, which flew out of stores before dropping into sudden oblivion, have given way to something more enduring: signature bags. Iconic bags have been around since fashion fused with celebrity -- Hermes has the Birkin, Fendi the Baguette, Gucci the Hobo, and so on -- but now they are becoming a cornerstone of brand strategy, acting as a flagship item.  These are bags so exclusive and enduring that they have become emblematic of the label they bear. Ferragamo has launched its own entry into the category this week, the Fiamma named for founder Salvatore Ferragamo’s late daughter. (AP Photo)
Actress Mariel Hemingway, right, and Model Langley Fox Hemingway posing with a Fiamma hand bag in the picture. Perhaps the ‘’It’’ bag’s star just burned too bright. Those must-have handbag wonders, which flew out of stores before dropping into sudden oblivion, have given way to something more enduring: signature bags. Iconic bags have been around since fashion fused with celebrity -- Hermes has the Birkin, Fendi the Baguette, Gucci the Hobo, and so on -- but now they are becoming a cornerstone of brand strategy, acting as a flagship item. These are bags so exclusive and enduring that they have become emblematic of the label they bear. Ferragamo has launched its own entry into the category this week, the Fiamma named for founder Salvatore Ferragamo’s late daughter. (AP Photo)
The Fiamma comes in three sizes, from a mini-version appropriate for the evening to a larger carryall, and has many iterations, from leather, python, crocodile, stingray, calf and fox. (AP Photo)
The Fiamma comes in three sizes, from a mini-version appropriate for the evening to a larger carryall, and has many iterations, from leather, python, crocodile, stingray, calf and fox. (AP Photo)
Model Langley Fox Hemingway holding a Fiamma hand bag in the picture.These bags are so exclusive and enduring that they have become emblematic of the label they bear. Ferragamo has launched its own entry into the category this week, the Fiamma named for founder Salvatore Ferragamo’s late daughter. (AP Photo)
Model Langley Fox Hemingway holding a Fiamma hand bag in the picture.These bags are so exclusive and enduring that they have become emblematic of the label they bear. Ferragamo has launched its own entry into the category this week, the Fiamma named for founder Salvatore Ferragamo’s late daughter. (AP Photo)
Reader´s Comments
| Post a Comment
Please Wait while comments are loading...