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Scalability, size matter: Anil Ambani
Our
Corporate Bureau
Mumbai, Dec 1: “Scalability and size matters.” These
were the pearls of wisdom from corporate baron Anil Ambani,
managing director, Reliance Industries, who delivered a keynote
address Business Today’s ‘Managing Tomorrow’ series, on the
theme “Entrepreneurial challenges during an economic downturn.”
Mr Ambani, who is currently steering the group’s new ventures
into infocom while also setting in overdrive its leadership
in old economy sectors like petrochemicals, alongwith brother
Mukesh Ambani, stressed that size and scalability are the
key to manage business during a downturn.
Mr Ambani was addressing a large gathering from the corporate
and consulting world — listening with rapt attention to memorize
every word that was uttered by the corporate guru — at the
Taj Ballroom.
As
Mr Ambani unveiled strategies in an eloquent demeanour, he
emphasized that size mattered because one has to act big in
tough times.
This statement was not made in thin air, but was loaded with
what the corporate giant had already put into practice with
the implementation of a giant size complex at Jamnagar in
Gujarat, reiterating the fact that scalability does matter.
Besides, Mr Ambani opined, innovation and not invention, and
adaptability to times are the important ingredients. While
professional and high quality management is essential to manage
implementation of the various project deadlines, at par with
global standards, there should not be any conflict on ownership
of business and independent management. This is because the
ultimate parameter is performance, independent of whosoever
manages the show, he said to the audience that was caught
in a thoughtful silence.
Alongwith these basic requirement on the policy front, capital
account convertibility should be brought at the earliest so
as to facilitate seamless access to international financial
markets, and thus to unleash the full potential of entrepreneurial
spirit, he said, mincing no words.
By stating that to achieve global competetiveness, international
quality and global best practices, which were earlier the
essential qualities and have now become standard norms for
international competiveness, Mr Ambani again proved that moving
ahead with the times is what would determine the strength
and foresight of an entrepreneur.
The event also witnessed the launch of four new entrepreneurs
— Sulajja Firodia Motwani of Kinetic group, Sunil Mittal of
Bharti Enterprises, GV Sanjay Reddy of the GVK Group and Uday
Kotak of Kotak Mahindra Finance. In her address, Ms Motwani
said that in the era of global competitiveness, one needs
to take radical steps and not incremental jumps.
Besides, every new strategy needs to be assessed in a holistic
approach in tandem with all other external and internal parameteres.
Citing the example of her own group, she said that as against
the earlier strategy of selling what the company made, the
key word now is planning what it could sell.
Mr Mittal, chairman, Bharti Enterprises emphasised that right
kind of partnership is essential for a good ride in tough
times, rather than looking for big players. He also reiterated
that besides credibility and transparency, good management
is important for better utilisation of entrepreneurial skills.
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