KBC Junior replaces KBC from top 10 list

New Delhi, May 16: KBC Junior has created history by displacing the cash cow of STAR Plus, Kaun Banega Crorepati, from the top 10 list in its very first telecast with 7.5 per cent rating across all cities against only 6.3 for the Bachchan-anchored seniors’ version.

Also, in a reversal of fortunes, Subhash Chandra-promoted Zee TV broke into the monopoly of STAR Plus for the week ending May 6, while edging out Sony Entertainment Television (SET), as per market research agency Intam’s latest survey.

While STAR Plus reigned supreme with nine of the top 10 programmes under its belt, and 32 of the top 50 for the week under review, Zee TV broke into STAR’s monopoly with a ninth position entry Heena.

STAR Plus continued to be the most-watched channel with an overwhelming 32 programmes in the top 50 list against 11 entries of Zee and only seven of Sony.

STAR’s cash cow KBC was pushed to the 11th slot with the highest rating of 6.3 against over 12 in its hey days.

And while both STAR Plus and Zee gain on one programme or the other, Sony seems to be losing steam, with its first entry at the 12th slot with Heena and the Govinda-anchored Jeeto Chappar Phaad Ke — surfacing at the 31st position at 2.9 rating points across all cities.

The reigning star of Indian television, Kyunki Saas BhiKabhi Bahu Thi continued to be the topmost programme with highest rating of 12.2 — more than double that of the past favourite KBC and significantly higher than the next favourite Kahaani Ghar Ghar Ki.

That Kuynki... is still gaining in popularity as well as viewership was evident from the fact that the family drama not only cornered the four topmost slots in the top 50 list, but it also totalled eight mentions across the list, the highest for any programme in the week under review. (PTI)