Changing consumer expectations driver for growth The organised retail industry in India is gearing up for the second phase of expansion, wherein the rush to match changing consumer expectations is the main driver for growth. DCM Benetton to opt for large format retailing DCM Benetton, after a long lull, is finally gearing up to emerge in new colours this summer. The Italian apparel company is all set to venture, for the first time, into large format retailing, roll out a Rs 5-crore new global ad campaign and test-market new brands. P&G launches Tide in 30gm sachets priced at Rs 3 Procter & Gamble Home Products has launched Tide detergent in sachets of 30 gram priced at Rs 3. "Much needs to be done to attract retailing" Foster's looking for tie-ups with portals to push brand Marketplace
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