Tuesday, December 19, 2000
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`CFO will provide vital information on strategy' 

Our Corporate Bureau  
Mumbai, Dec 18: "Chief Financial Officer (CFO) - he is a glorified accountant, a cost controller, a reporter of information, that is the image drawn up for these intellectuals. Things are now changing for this breed of officers now. CFOs in the new world will provide vital information on strategy and the key driver of strategy for change," said Professor Marti G Subrahmanyam, professor of finance, economics and international business at the Stern School of Business, New York University, while speaking at a seminar organised by Confederation of Indian Industry (CII) on Monday to deliberate over the role of the "CFO" in a globalised world.

Mr Subrahmanyam, who has a wide exposure to international finance, is of the opinion that the Indian CFO is another `exportable talent'. "India has better qualified CFOs," he added.

There was a consensus among the participants of the conference over the that the CFO need not necessarily be from the accounting and finance background. The CFO - in an increasingly globalised and integrated economy - needs to be a person who will have a mix of talents of an incubator, a venture capitalist, a initiator of strategic thought and one who disseminates information.

"He said that the CFO will be the key communicator with investors. He would be a deal maker, risk manager and a strategist. A CFO in India will have to shed his image of an accountant," added Mr Subrahmanyam.

A key point of discussion at the workshop was that of the possibility of a confrontation, as the CFO might usurp the role of a chief executive officer (CEO) of the company.

Reliance Industries Ltd treasurer Alok Agarwal said that one the most important challenges for a CFO will continue to be that of a risk manager. He said that market information like FII inflow, oil payments, PSU/FI debt servicing and information on liquidity in the market are key informations that the new CFO has to be abreast with to identify and mitigate risks of currency fluctuations and other business risks to which huge companies are exposed to.

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