Says snooker champion Geet Sethi, who is the co-founder and managing director of Kheladi.com: ``We plan to host online contests for Olympics 2000 by next week. And the winners will get a chance to fly to Sydney to watch the mega event.'' The portal is all set to launch `Kheladi Gaming Zone' in September 2000. For starters, the zone will run online games like squash, memory and shooting games.

As part of its marketing strategy, the portal has initiated a co-branding exercise with Yahoo.com. ``We will be providing content for Yahoo.com. It will be possible to get a link to our Olympics section through Yahoo.com from August 25, 2000,'' informs Sethi.

The other promoters of the sportal are Cherag Ramakrishnan and Bhaskar Menon. ``Ours is the first Indian sportal which goes beyond cricket. We have positioned our portal as an all-encompassing Indian sports portal,'' claims Sethi.

In addition to kheladi.com, indya.com - a global horizontal portal promoted by Microland Group-has added another interactive new channel underwww.olympics.indya.com. Targeted at sports fans across the country, the new segment includes sections like `Great Olympic Moments & Great Indian and international Olympians'.

The special channel features photo galleries, insights on the Olympic 2000 aspirants, sports columns by leading sports celebrities, online games, quizzes and `Bhagwan Jaane Contests', informs indya.com chief executive officer Sunil Lulla. ``In addition to all this, users can keep track of the `Olympic Flame' through its journey from Greece to Sydney. One can read special features on Indian participants and get a complete schedule of the event too,'' adds Lulla. Indya.com currently offers 22 interactive services and products across entertainment, leisure, information, knowledge, utilities and services.