Convenient marriage, controversial issues
When an advertising campaign launched by American Express in 1983 promised that the bank would contribute one penny to the renovation of the Statue of Liberty for each purchase made with the bank card, it not only generated $1.7 million for the Statue of Liberty restoration project, but also increased card usage by 28%.

Non-profits set for role reversal
Governments and bureaucracy by their very nature are not able to design and deliver for the disadvantaged sections of the population. Hence, the state should give recognition and encouragement to initiatives taken by non-government organisations.

Earn while you borrow
Nowadays, a number of options are opening up for individuals seeking personal loans for different purposes like buying houses, vehicles, household appliances and financing higher education.

Mortgage process to be cut short by weeks
Microsoft Corp. and some of the nation's largest mortgage lenders are into an online joint venture that they say will cut weeks off the mortgage process by automating such key steps as credit cheques, appraisals and underwriting.

Track a tiger in Ranthambhore
Amont the places that were touted to be worthy of a darshan from US President Bill Clinton, Ranthambhore was prominent.

Tender loving care, in large doses
An instrument's life-span and condition is directly related to the care taken to preserve it. The owner of a violin, viola or cello can preserve his instrument by cleaning it properly, monitoring cracks and keeping an eye on the general set-up.

New post-graduate course in journalism
Established in 1995 by the Delhi Education Society (Pvt.) Ltd, the Delhi School of Communication is an autonomous institute, which offers a comprehensive, full-time, two-year, post-graduate diploma programme in communication (PGDPC).

Marketing bastion dotes over dot.coms
It was no different at the Institute of Management Technology, Ghaziabad. If the Class of 2000 at IIM-A, IIM-B and IIM-C can sing and dance about their fancy placements in the cyber duniya, IMT too has lots of dots to talk about.