Sweeping change - Lizol to enter market with 10 ml sachet In order to push the volumes of its sluggish surface cleaning brand Lizol, Reckitt & Colman is launching the brand in sachets. According to market sources, Lizol sachets will be priced at Rs 2 for a 10-ml pouch. Bombay Dyeing expands the value chain Textile major Bombay Dyeing is moving down the price-value ladder in a bid to expand its market. Airbus print ads don't fly with rival plane makers One of the airplane maker's latest print ads shows an arresting image of a lone plane, the four-engine Airbus A340. Behind it, ominous dark skies. Biotech foods to touch Rs 6,000cr sales by fiscal-end Newcampaigns Videocon files Rs 100-cr suit against ORG-Gfk EMPower -- First scheme for IT products rolls Beyond child power -- Nickelodeon targets grown-up products Kinetic to rev up rural sales with dedicated cell
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