Baskin Robbins broadens price strategy with cheaper Candies
Baskin Robbins has broadened its price bracket by introducing the Candies collection in the economical price range of Rs 10-15 at the lower end of the market.

On a roll -- Agfa debuts with `pictures that talk'
The Belgium-headquartered $5 billion Agfa Gevaert, which has a distribution alliance with MCC Imaging Ltd (MCCIL), has kicked off the first phase of its entry into the Rs 400-crore domestic photo films market.

Baccarose sprays on sun-signs
To create pull, the House of Baccarose, which is the leading distributor and marketeer of international fragrances in India, has introduced a novel concept -- link up fragrances with astrological signs.