Beginning November, Lufthansa is introducing innovative enhancements in its Miles & More frequent flyer programme to make it more attractive. Under this, the mile credits required for a complimentary ticket will be reduced by upto 25 per cent, while the `mile price' for Fly Smart bargains will be reduced by upto 60 per cent. Moreover, a single, new ceiling has been fixed for award flights anywhere in Europe. Thus, an economy class ticket to a European destination will cost only 30,000 miles. ``In the bargain, members can redeem mileage for exclusive products and fantasy awards,'' according to a Lufthansa spokesperson. Intra-European flights, which previously cost between 35,000 and 50,000 bonus points, can now be redeemed for just 20,000 miles in the Fly Smart bargain category.

Flexible toothbrush from Colgate

Colgate-Palmolive has rolled out its latest toothbrush `Colgate Super Flexible' nationally. Targeted at the economy segment, it is priced at Rs 10 per brush. According to the company, no other toothbrush offers as many benefits at such an affordable price. Launched nationally in six translucent colours, it comes with special features such as -flexible handle that absorbs excess pressure while brushing to help prevent gum damage; a diamond-shaped head to reach all corners of the mouth and a special 2-way bristle system.

Diwan Saheb's range for the groom

Diwan Saheb, a menswear brand in India and the UK, has launched its new range for bridegrooms for the coming millennium. The range includes sherwanis, bandhgalas, Jodhpuris, chogha, waist coats and pathani suits with delicate and intricate hand embroidery. The new collection also includes the `nabab' as well as the western classic `outre'e'.

Autumn collection from Byford

Byford, the knitwear brand of Madura Garments, has launched an autumn and winter collection that features innovative fabrics and washes. The autumn range offers Super-silky, a range of extra-soft and smooth T-shirts, in both half and full sleeves, a range of micro and 2-tone fabrics in more than 100 designs a month. The winter merchandise consists of sweatshirts, cotton pullovers, polartec jackets, long-sleeved Tees, Mock ribs etc. The range is priced from Rs 349 to Rs 895.