Onjus begins fire-fighting -- Ad spend increased by Rs 1 crore
In a determined bid to sweeten the image of its brands, Rs 125-crore Enkay Texofoods is increasing its advertising spend by Rs 1 crore.

Robin blues -- MRTPC rules in favour of Ujala
Reckitt and Coleman India Ltd's complaint charging Jyothi Laboratories Ltd -- makers of clothes whitener `Ujala Supreme' -- with alleged unfair trade practices, has been dismissed by the Monopolies and Restrictive Trade Practices Commission (MRTPC).

Voltas scouts for 600 dealers across the country
Voltas Ltd is rewriting its sales strategy for airconditioners to make a major foray into retailing, in a bid to become a significant player in the home market segment. The Tata group company has so far relied on the institutional sales channel to emerge as one of the top players in the airconditioner business.


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  Marketplace
  CEO round table to be held in November at Goa
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  Berger Color Bank changes the way its ads look
  Will Monica have consumers panting for Levi's Loose Fits?