Strengthening its association with music, Bacardi-Martini India Ltd has launched a music album titled `Bacardi Blast'. A compilation of the latest chart-busters, this marks the first part of a series of albums to be launched subsequently. Says Mahesh Madhavan, GM, marketing,``As Bacardi's core values are built on the platform of freedom, passion and colours, the album is the most effective way to bond with the consumer, specially youth.'' The album is available in both cassettes and CDs, costing Rs 75 and Rs 495 respectively.

Shoppers' Stop in Pink City

Retail major Shoppers' Stop has made a foray in the north with an outlet in Jaipur. Spread over 18,000 square feet, Shoppers' Stop Jaipur comes after a string of similar outlets in Mumbai, Bangalore and Hyderabad. The store offers a complete range of garments and accessories for the entire family.

Blue delights

Sno Shack Frozen Foods has launched the Blue Bunny range of premium ice creams in India. Priced atRs 330, the half gallon rounds (1.89 litre family pack) are available in 22 flavours. These include Dulce de Leche, Rocky Roads, Super Fudge Brownie, Exquisite Mint and Double Strawberry. Blue Bunny claims to have the first consumer friendly ice cream wrap in the industry worldwide. Every pack is individually shrink-wrapped to ensure hygiene and preserve it during transportation. The company is also introducing a new `feature flavour' and a `critic's choice' every month. September's feature flavour is Cookies 'n Cream and critic's choice is Knee Deep in Chocolate.

ARY bhakti range pendants

ARY, the leading gold trading house, has launched an entire range of specially crafted gold pendants devoted to Indian gods and goddesses under the ARY Rainbow Bhakti Collection umbrella brand. The finely crafted 24-carat gold on gold pendants will be available at all leading jewellery outlets across the country. Buyers are automatically eligible to participate in ARY's Bullionaire contest. Up for grabs are 28kilos of gold.