
Thursday, May 27, 1999
Gillette sharpens three-edged blade
The Rs 200-crore Indian Shaving Products Ltd (ISPL) is trying to lather up the market with a concerted drive to take its Gillette brand deeper and wider across the country.
Mysore Sandal Gold applies to India Brand Equity Fund
Karnataka Soaps & Detergents (KS&DL) plans to cash in on it's recently-launched sandal soap, Mysore Sandal Gold. The super premium soap enjoy the perks of being a true Indian brand.
RCI's Healthy Home to push Dettol, Mortein, Lizol
Household products manufacturer Reckitt & Colman India (RCI) has identified three brands -- Dettol, Mortein and Lizol -- to drive its recently launched Healthy-Home strategy.
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