Rampur (UP), May 23: Radico Khaitan Ltd (RKL) is up a distillery in Kyrgyzstan to produce its range of liquor brands in this central Asian republic.Besides, RKL is also exploring the possibility of setting up similar facilities in a few other European nations, Radico's Rampur distillery, senior vice-president (operations) KP Singh said here.
"We have already submitted the proposal with regard to the Kyrgyzstan distillery and it has been accepted by their government. RKL would be providing the technical know-how, plant and machinery for setting up the distillery," Singh said. A team would shortly visit the place to finalise modalities of the deal.
He further stated that proposals for setting up distilleries in other foreign nations have also been submitted to the respective governments and a final nod is awaited. However, Singh refused to divulge details about these countries.
This, he said, is as part of the company plans to go international. In addition, RKL is also introducing a line-up of premiumliquor brands in India while phasing out its cheap liquor brands. A major chunk of the cheap liquor brands, which were used by the company as an entry strategy into the Indian market, have already been discontinued and the remaining would be phased out by 1999-end.
Copyright © 1999 Indian Express Newspapers (Bombay) Ltd.