Thursday, January 28, 1999
Finally, Kuch Kuch Hota Hai: Pepsi to launch two new promotions
Close on the heels of signing on Rani Mukherjee as Pepsi's GenerationNext icon, the soft-drinks major has brought together the Kuch Kuch Hota Hai (KKHH) star cast for a bubbly Pepsi commercial.
Bharti targets neighbourhood FMCG outlets to push Magic sale
Now, the friendly-neighbourhood paan shop will sell not just candies and cigarettes, but also cellular connections. The Rs 230-crore Bharti Cellular Limited (BCL) launched a pre-paid cellular card, branded Magic Ready Cellular Card -- which will target mass-market subscribers through FMCG retail outlets in Delhi.
Country to play major role in Internet revolution
Intel Corporation sees a major role for India in the Internet revolution. The global chip giant says with the number of web users growing and corporates showing interst in Internet related businesses, India is poised to take a quantum leap in the segment.
|
|
