Hindujas, MCM to float new music channel
IndusInd Communications and MCM International have entered a joint venture for starting a 24-hour western music channel for the Indian sub-continent. The channel will be branded MCM-the International Music Channel.

Brand extensions gives freedom to leverage: Kapferer
Jean-Noel Kapferer, a professor of marketing strategy at the HEC Graduate School of Management in France and author of the best-seller "Strategic Brand Management", Kapferer is currently touring the country under the aegis of the ITC Winning Edge Series, on a subject dear to his heart: brand extensions.

HK opens pay-TV market, allows more competition
The Hong Kong government plans to go ahead with plans to liberalise the territory's pay-television market, allowing more competition.