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Drumbeat: Ad Buzzaar
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Tuesday, October 27, 1998
Zee unwraps film magazine
MUMBAI, Oct 26: Zee Network has now got into print. On Saturday, chairman Subhash Chandra launched Premiere, a movie magazine. Priced at Rs 50, the monthly magazine will obviously target the premier readers. But is there space for another film magazine? "We will treat stars and the film industry in a different perspective without ravaging anyone's self-respect. We will write about their work rather than a morbid interest in their private lives. The industry is looking forward to this approach." Only time will tell whether this will be another success from the Zee stable.Copyright © 1998 Indian Express Newspapers (Bombay) Ltd.
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