Tuesday, September 29, 1998
Pepsi targets teenagers with "cool" offer
Pepsi has launched a programme targeted at teenagers where they can exchange crown caps and some cash for accessories like rucksack; specially-designed bubble watch; pencil poch with an eraser, scale and sharpner; and a water bottle. Called the Pepsi Cool Mall, this GeneratioNext prmotion offers value and style for youngsters.
Keep a low digital profile to avoid identity theft
The truth is very much out there. If you thought that the Internet was one amorphous mass of information, and that nobody could find out about you, think again.
Sign up for the oldest executive plan
The Indian Institute of Management, Ahmedabad, is inviting applications for its 23rd Management Education Programme (MEP). This is an executive programme with a difference. Firstly, it's an education programme, and not a training programme. Secondly, it's one of the longest running programmes in the world, and certainly the longest in India.
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