‘Yahoo research uses artificial intelligence everywhere’

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Gold the most preferred investment

: still ambiguities with a lot of probabilities.

How do you propose to develop your India R&D centre? What will be its focus area?

Yahoo! R&D provides innovative technologies, global product platforms and evolves new market initiatives to create new business advantages for Yahoo! Inc. While the Product Engineering Group builds global platforms and applications, the Technology Research Group builds high value technologies that improve or change user behaviour using newer technology platforms that can be leveraged across the board. The Market Innovation Group aims at establishing value propositions prototyping, market testing and channeling new technologies.

AI is being used in every part of Yahoo’s research especially since we collect over 12 terabytes of data everyday. The company tries to use this available data to make the user experience more meaningful without violating users’ privacy. The activities of the Bangalore R&D centre are centered on building global internet applications. The key focus areas are: vertical search applications—image search, desktop search, audio search, job search and mobile search; community focused applications—blogs, avatars, message boards, youth; enterprise class applications—advertising platform and hot jobs; data mining applications.

What is the AI’s future and how does your company propose to capitalise on this ?

Internet is important in people’s life. We want to improve customers’ experience using AI science. In Asia, the research is on for machine learning and trying to learn programs or better tools to support a community. We deal with 12 terabytes a day in our company and our main source is advertising. Similarly, we want to create a package deal for advertisers as it is impossible to do it manually and can be done with intelligent machines.