Wipro losing grip to rivals in US market
Experts feel the country's third-largest software-services exporter, which still appears to be struggling from the impact of its internal restructuring, has not been able to adjust to the change in market realities. The firm's revenue from the US region slipped 0.7% sequentially, while the year-on-year declined 0.5%.
“In the last two years, Wipro has been a laggard among top-tier IT companies. Since T K Kurien came in, there have been significant changes within the company, including management reshuffle, marketing strategies and approach towards various businesses. Wipro has been on an experimentation mode and some of its experiments have not worked for the company. They lost out quite a bit in that process to competition,” said Pradeep Mukherji, president and managing partner, Avasant, an IT-BPO advisory firm.
Wipro's third quarter performance, when compared to its peers on revenue growth from the North America market. reveals a stark difference. Infosys' revenue from North America grew 1.6% sequentially, while it was 2.5% for TCS. The Noida-based HCL Technologies recorded a growth of 3.4%. “We would like to grow in all the markets. The US contribution has slipped a bit but we
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