We expect Bharti AXA to get profitable by 2014
The company has achieved R1,000 crore gross written premium. What are your plans now? What are new areas of focus?
We started our operations in August 2008. It is remarkable to reach R1,000-crore mark in four years. Now, our focus would be to retain customers apart from getting new customers. One area where we would focus more would be commercial lines of insurance and probably increase it to 20% of the book in the next couple of years. So far, commercial lines are 10% and by 2014 we plan to double it. If you look at growth, it is coming mainly from east and south region. I think these are two things wher we are focusing most.
The new bank assurance guidelines will benefit standalone health insurance players as banks will be able to tie up with more than one partners. Do you think this will affect your business as a multi-line insurer?
I think its will help us as we are late entrants into the segment. The established players would suffer more. We can’t get into most banks as they allow only one insurance company. So, we will be able to get hold over a
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