VFX Wonders

Sagorika Dasgupta

Posted: Sunday, Sep 07, 2008 at 2354 hrs IST
Updated: Sunday, Sep 07, 2008 at 2354 hrs IST


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: from scene to scene.” VFX is omnipresent in almost all shows on television. Whether it is a war scene where a crowd multiplication technique is required or a period drama which entails an older version of a city like Mumbai lacking modern dwellings, VFX is used in all kinds of genres of programming. Almost all titles or pack shots are made in VFX today. Story writers and directors need to educate themselves about how to make best use of technology in available budgets.

Man power is a precious commodity for the special effects industry. Almost 90% of the costs involved in producing a show are attributed by the amount of man hours provided on a per second basis. Ideally a minimum of four animators equipped with five machines put together with almost 48 work hours can produce up to 60 seconds of footage.

Currently the VFX industry is growing. More than 10,000 people are employed currently all over India. The VFX market is about 10-20% of all the money spent in the entertainment industry in making feature films, animated movies, TV serials and ad films. However, an acute crunch in talented manpower is proving to be a bane for the VFX industry. Content producers feel that well structured programmes with specific course content need to be available to grow the expertise. Since VFX studios opt for a business to business kind of a marketing strategy, production houses feel that a more aggressive marketing approach needs to be adapted by these studios to make broadcasters aware of the possibilities that SFX and VFX technologies can present the television industry with.

“Currently quality of trained manpower is not up to the mark and as a result, the content produced is not of optimal quality,” says Dudeja. Also, there are no schools where people can learn VFX, and there is no recognised degree or diploma for such courses. “There is a paucity of artistes in the industry and the current level of personnel available is not up to the mark. Professional institutions providing adequate training for VFX will benefit the industry in the long run and will make this medium even more viable,” avers Sagar....

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