Tyres: stacked against heavy odds

Yogima Seth
Posted: 2008-07-26 23:36:03+05:30 IST
Updated: Jul 26, 2008 at 2336 hrs IST

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While battling these constraints, the tyre industry is faced with some major challenges ahead, including the entry of multi national players. “The growing Indian economy and the huge opportunity that lies in the domestic auto industry are drawing the attention of a large number of global players. Hence, it is a challenge and also an opportunity for local players to enhance their quality and production capacity,” says an industry expert.

On top of all this, the import of cheap Chinese tyres has opened another front of uncertainty for the domestic players. These tyres are available at prices 30% lower than the domestic prices.

But a sobering thought amidst these gloomy scenario is that Indian industry has so far shown commendable resilience in the face of global competition and domestic constraints. The tyre industry couldn’t be any different....

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