TVS plans to launch diesel three-wheelers

Dec 21 2009, 15:30 IST
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SummaryChennai-based TVS Motor said it is looking to launch diesel auto-rickshaws as part of its strategy to grow in the domestic market.

Chennai-based TVS Motor said it is looking to launch diesel auto-rickshaws as part of its strategy to grow in the domestic market.

The company, which started export of its three-wheelers a couple of months back, is also exploring to venture into new markets like Bangladesh, Mexico, Peru and Guatemala.

"Our next plan is to enter the diesel passenger market in the auto-rickshaw category of three-wheelers and we should be able to accomplish this within the next 18-24 months," TVS Motor Company President (Marketing) H S Goindi said.

He said the company already has a presence in 2-Stroke and 4-Stroke engine segments in petrol, LPG and CNG variants.

The diesel three-wheeler will target the semi-urban and rural markets, he said without disclosing further details.

TVS Motor today launched its new 200 cc, 4-stroke engine CNG auto rickshaw -'TVS King ZS' - priced at Rs 1.24 lakh (ex-showroom Delhi).

Speaking about the company's exports, TVS Motor Vice-President (Sales & Service) 3-Wheeler K Srinivasan said: "We have just started export to selected countries like Sri Lanka, Ethiopia and Egypt and our aim is to sell at least 10,000 units in the overseas markets next fiscal."

It expects to end this fiscal with domestic sales of 18,000-20,000 units of three-wheelers and hopes to take it to 30,000 units in FY 2011, he added.

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