Through the looking glass

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: Seeing the world through powered eyeglasses has just changed. Till yesterday, the monotonous round black glasses were nothing but a necessity, which helped you see better. Today, it makes others see and judge you. The sheen of your progressive lenses may give your client proof of your concern for transparency. Your subtle pink, stylish frame can establish you as a debonaire among ladies. Getting the most modern technology in lenses can even prove how up-to-date you are. Recollect and thank all those checks that you did while picking your new pair of eyeglasses. Functionality, wearability, vogue, colour, etc were all taken care of. The checks now have even made you notice others wearing something better, making you wonder about the features you missed while making the purchase.

Don’t you worry on this, as there is more amazing stuff going on globally which you actually don’t even know about. Like what about a pair of electric eyeglasses? Termed the next generation of eyeglasses, the EyeTap devices created by Steve Mann — a professor at the Department of Electrical and Computer Engineering, University of Toronto — modify light computationally. The digital eyeglasses merge different visual aids into a single device, and is consequently able to perform in situations where each one of these aids used alone will not suffice, says the inventor. Beyond the crazy inventions, one also sees the advent of online optical stores (framesdirect.com, eyeglasses.com, etc). Here, one can customise eyeglasses with new technological lenses, frames, colour, et al — all online as per one’s needs.

Well with all those expected and a couple of not-so-expected ideas coming to you soon, you are welcome to the clearer, smarter and techier world of prescription eyewear. Though experts point at Europe and Japan to be the most developed markets with better dispensing, optometric processes, fashion products, use of progressives, contact lenses and sunglasses, etc, India is also not so behind schedule. The segment has just become interesting to brands like Titan, which aim to earn big on your failing eyepower and style awareness. With foreign brands too coming in with the latest knowhow, style and services, and users opting to have more than one pair of eyeglasses, the segment is expected to witness loads of action.

Technology bug