Sourav Ganguly hires IIMC graduates for brand management

Mar 03 2014, 20:50 IST
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Sourav Ganguly has hired graduates from the Indian Institute of Management, Calcutta (IIMC) for his brand management. Sourav Ganguly has hired graduates from the Indian Institute of Management, Calcutta (IIMC) for his brand management.
SummarySourav Ganguly has hired graduates from the Indian Institute of Management, Calcutta (IIMC) for his brand management.

Former India cricket captain Sourav Ganguly has hired graduates from the Indian Institute of Management, Calcutta (IIMC) for his brand management.

An IIMC source said that Ganguly hired the graduates for his personal brand management. However, it could not be confirmed from the former captain.

"We had a star attraction this time on campus in the form of Sourav Ganguly who came to recruit for a niche brand management and marketing role," an IIMC statement said.

Meanwhile, the IIMC said it had completed the final placements for its class of 2014.

"This year, IIM Calcutta has seen a significant rise in compensation as well as variety of roles being offered on campus," the release said.

McKinsey & Co, The Boston Consulting Group, Bain & Co, A.T. Kearney, Accenture and Opera were the top recruiters in the consulting domain.

IIMC received one of the highest number of offers in India for the strongly coveted investment Banking Divisions (IBD) of several banks as firms like Citi, BAML, Edelweiss, BNP Paribas, etc, the institute said.

Amazon made the highest number of offers.

In the general management, roles were offered by TAS, Aditya Birla Group, Mahindra, Airtel, RIL, CK Birla, Cairn India, etc. Marketing firms which offered roles included HUL, P&G, ITC, Nestlé, Asian Paints, Alshaya, Mondelez, Dabur, PepsiCo, L’Oreal, Kellogg’s, Samsung, Emami, Mother Dairy, Johnson & Johnson among others.

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