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FE Home- BrandWagon - Story

BOOK : TEN DEADLY MARKETING SINS

Signs and solutions from a market guru

Posted: Tuesday, Jul 15, 2008 at 2209 hrs IST
Updated: Tuesday, Jul 15, 2008 at 2209 hrs IST

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Wanted: CEOs from India

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Reprinted with permission from Wiley India

Book: Brand Vision: Ten Deadly Marketing Sins

Author: Philip Kotler

Price: Rs 299...

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