Scale, frugal costing help Reliance Retail's turn-around

Apr 20 2014, 13:27 IST
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Reliance Industries entered the fledgling retail space in 2006 when interest in retail sector was increasing. Reliance Industries entered the fledgling retail space in 2006 when interest in retail sector was increasing.
SummaryReliance Industries entered the fledgling retail space in 2006 when interest in retail sector was increasing.

doing really well in all three formats of digital, apparel and food and grocery in terms of sales growth and geographic reach.

The company expects the cash and carry business 'Reliance

Market' to deliver sizable to its revenue growth.

"The fashion and lifestyle sector delivered strong performance in the quarter, fuelled by focus on providing customers with fashionable, high-quality products at great value. The focus on customer and product proposition delivered record revenues and growth, both in the quarter and for the year," the company said.

In the digital space, Reliance Retail said it has crossed 250 stores, while a new format Digital Express Mini was launched in the quarter, focusing on mobility and communication products. With compact size, it is eminently scalable across tier 1 to tier 3 cities, the company said. The company also has a JV with the British brand Marks & Spencer.

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