Brics and straws

Brics and straws

Brics Bank has its own limitations, and let us hope it will...
Much ado about execution

Much ado about execution

Effective delivery must be brought to the centre of policy-making...

RIM inks pact with Vodafone for competitive exam application

Jul 24 2012, 22:00 IST
Comments 0
SummaryThe two companies entered into an agreement with management entrance test provider IMS for the content.

Research in Motion, the maker of BlackBerry brand of smartphones, today inked an MoU with telecom service provider Vodafone for launching an application for its customers, enabling them to prepare for competitive examinations.

The two companies entered into an agreement with management entrance test provider IMS for the content, which can be downloaded free of cost for Vodafone customers using Blackberry smartphones.

"IMS is well established and we value education content providing smartphones. With this application -- Study Buddy -- we will be able to take it to colleges and students", Research in Motion, Director-Commercial Relationship, Hitesh Shah said.

Claiming that it is a innovative application, he said the whole application was developed byPune-based Omni Bridge technologies and now available for free download from BlackBerry AppWorld.

Study Buddy application at present with 5,000 test papers is available for download free of cost on Blackberry smartphones for Vodafone subscribers.

IMS Kerala and Tamil Nadu Business Head Sarith Nair said the objective in launching an application was to help the two lakh people who take up CAT and CMAT training.

Besides they would also offer training for students taking up 'placement tests', he added.

Vodafone Tamil Nadu Business-Head Suresh Kumar said they have about 1.25 crore customers in Tamil Nadu.

To a query, Nair said the content would initially be available in Tamil Nadu and would later be extended to other markets as well.

Ads by Google
Reader´s Comments
| Post a Comment
Please Wait while comments are loading...