"Real estate cost is a serious issue"

Posted: Tuesday, Dec 02, 2008 at 0205 hrs IST
Updated: Tuesday, Dec 02, 2008 at 0205 hrs IST

Font Size

Feedback

Discuss

‘People still prefer piracy to paying for world ci...

: goes up significantly to five lakh on weekends.

Franchisees have been a pivot of KFC’s growth and expansion in India. What are KFC’s criteria for choosing a franchisee?

While choosing a franchise partner we look for their ability to invest both financial and people resources, experience in service industry, strong knowledge of real estate and, most importantly, the cultural fit with our organisation.

When will KFC bite the home delivery bullet?

Home delivery is important but not critical as we are a dine-in QSR. As for KFC in India, delivery is not an item of immediate focus, as we first need to beef up our geographic presence. We are laying a lot of emphasis on in-store experience and thus want the initial trial to be driven by dine-in consumption. We won’t consider home delivery before 2010....

Post Comments

Comments: (Limit 3,000 characters)

Name		Message
Email ID
Subject

TERMS OF USE:
The views, opinions and comments posted are your, and are not endorsed by this website. You shall be solely responsible for the comment posted here. The website reserves the right to delete, reject, or otherwise remove any views, opinions and comments posted or part thereof. You shall ensure that the comment is not inflammatory, abusive, derogatory, defamatory &/or obscene, or contain pornographic matter and/or does not constitute hate mail, or violate privacy of any person (s) or breach confidentiality or otherwise is illegal, immoral or contrary to public policy. Nor should it contain anything infringing copyright &/or intellectual property rights of any person(s).

I agree to the terms of use.

Latest News

Print Edition

Events

"Real estate cost is a serious issue"

Post Comments