



New Delhi: Gautam Hari Singhania, CMD, Raymond Limited and a passionate ambassador of the Indian fashion and textile industry, will be chairing the forthcoming India Fashion Forum (IFF) scheduled to be held on January 27-28, in Mumbai. The industry that IFF is addressing is estimated at over Rs. 3,50,000 crore and hence the significance of this edition is critical in reviving business sentiments. Comprising Clothing & Textiles; Premium Fashion & Accessories; Jewellery & Watches; Sports & Footwear; Home & Beauty; and Mobile and fashion gadgets, the Indian fashion and lifestyle industry has grown over four times since this forum first gathered the leaders of the businesses together in the year 2000.
In his message to the press, Gautam Singhania states, “With business captains, policy makers, entrepreneurs and professionals joining in for this mega congregation of the fashion, textile & beauty industry, IFF will be the focal point for all vibrant thoughts to converge and brainstorm on how together we can overcome the impact of this global downturn.”
Themed ‘Fashion 2009: Get the Power!’, the forum will see over 200 thought leaders and global honchos devising strategies to add energy and empower the categories that drive consumption in modern India.
In regard to the current mood of the country, Singhania says, “As the country braves some critical challenges in this unprecedented economic climate and the aftermath of 26/11, the fashion industry has a special role to play. Consumption will be the key to India’s progress. Being the key element that reflects the mood of the people -- besides being the key driver of the economy with its employment, tax revenue and investment potential – fashion can contribute handsomely to get India back to normalcy; thus it will be vital to re-energise ‘The Feel Good Look Good’ quotient in the life and economic activities of India.”
“With the country witnessing a retail renaissance of sorts, sharing of views from different regions will indeed help understand consumption and buying patterns in different parts of India. This will help brands, retailers and shopping centre developers to create new formats to better serve consumers and also undertake specific programmes for potential markets/consumer segments,” he adds.
Speaking on the IFF09 theme: Get the Power!, Singhania says that to move ahead in the fashion world today, businesses need some “Special Powers” and hence IFF brings together the most powerful minds, brands and businesses with most ‘out-of-the-box’ thoughts and innovative ideas that can change the...
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