Raising the sales pitch

Apr 15 2014, 01:15 IST
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SummaryIrda has proposed the concept of insurance marketing firm to expand reach. A quick look at what it’s all about

the regulator's proposal for insurance marketing firms can help increase the penetration of insurance products in the country and attract agents if they are remunerated well. They also say the agents will have to be trained well as they will sell multiple financial products and the chances of mis-selling will be high.

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